Erie Powder is thrilled to have our new website up and running as of today. We have added a lot of great new functionality and information to our new and improved website.
New features include:
-Improved visuals to the site, with a much more modern and up to date look
-Easier navigation around the site
-improved content – we’ve added our newsletters to the web site.
Most important to this process is the improved content. Erie web site coordinator Marina Muller said site content was the real key and goal on this revamp. “It was so important to get improved information on to the site, and not just improved, but also current, relevant and useful information for our customers”.
Marina relayed that content is much improved. “With websites, it’s important you represent your company, but also important to give customers a reason to return to your website. We have done this in large part with our newsletters. Customers love these newsletters, they are packed with information not about our company, but general information that our customers can use to help improve their business. Previously, we were sending these out individually to customers, and we said, why not post this great content on our website?”
According to Marina, the process was long but well worthwhile. “As with any transition, it was a real process. But we had an excellent web developer in Zoomp! Creative, and we were able to make these transitions with as little fuss as it could be”
Erie Powder is very happy to be moving into the new website, and we encourage any customers or visitors to see our presence on the web!